For Immediate Release – June 30, 2006

Fitness Industry Experts to Present “Maximizing Sales and Marketing ROI” Exhibitor Seminar at the 2006 Club Industry Convention in Chicago.

(Los Angeles) – Fitness Industry Experts, Inc., a new sales and marketing company launched by industry veterans Sean Harrington and Rich Hanson, will present a strategic “Maximizing Sales and Marketing ROI” seminar for exhibitors at the 2006 Club Industry Convention, October 4 through 7 in Chicago.

“There is a definite need to provide health and fitness suppliers with proven strategies to streamline the product development process and accelerate their sales and profitability,” Harrington and Hanson said. “We have decades of hands-on experience building many of the industry’s most successful brands and want to support both new and established companies in realizing their business and marketing objectives.”

Fitness Industry Experts provide health and fitness business operators, both in the United States and internationally, with proven product development, sales and marketing strategies for the diverse and growing industry. The free exhibitor seminar will be presented at the Club Industry Convention October 4 through 7, 2006 in Chicago. Club Industry attendees may also meet Harrington and Hanson at the Fitness Industry Experts trade show booth 140.

Participants in the Fitness Industry Experts exhibitor seminar will learn how success in the fitness industry really happens, the keys to successful selling, how to maximize trade show opportunities, recognize and attract buyers, and create an integrated marketing program. Presenters Sean Harrington and Rich Hanson, joined by Morgan Road creative strategist Ralph Cissne, will provide critical sales and marketing guidelines drawn from over 70 collective years frontline fitness experience.

To learn more about Fitness Industry Experts product development, sales and marketing services, the Club Industry exhibitor seminar, and sign up for the free Inside Track e-newsletter, visit www.fitnessindustryexperts.com, write Fitness Industry Experts, Inc. 3666 Moore Street, Los Angeles, California 90066, or call 310-398-4040.